A few quick images from day one of the MAX conference:

Huge MAX banners on the front of the Anaheim Convention Center.

Here's a look at the attendee ID badge for your review, if you're into that.

Inside the Anaheim Convention Center. The main ballroom is actually on the 3rd floor which makes for a mad rush up the stairs as folks try to find a seat for the general sessions.

This is the main ballroom where they hold all the general sessions. Nice "eye opener" videos played on all the huge video screens. This being a Macromedia event, they've put a premium on the main session presentation quality. The audio, stage lighting and video is all top notch.

Macromedia! They even have their own bottled water.

Free swag for the masses. We all weep as free t-shirts rain from the sky.
And I presume you bought a second bag to fill with all the swag you are bringing back for your homeys?